Yes, you can get the ball running in a single day. If you have to, make it a home-made 24-hour hackathon! Either way, we are here to help you get your website online today! The title does say “get your website online today”, but we want to deliver more on that promise. It’s a very special moment in time when you launch your website, not to mention when you launch it for the very first time!
Step 1. pick the right domain name
It all starts with a domain name. Domain names are important when it comes to bringing your company online, but that is also just the first step. In case you are not sure where to buy a domain name check our post on where to buy domain names. Picking the right domain name can also become an issue due to trademarks, .com availability and practical things like pronunciation. So more on this soon! Also, you can use one of many free tools that help you find available domain names.
Step 2. pick the right web hosting
Do you want to create a WordPress website? Would you like cPanel as a control panel for your web hosting? Disk space, lots of bandwidth? The questions don’t stop there. Putting a website online shouldn’t be the end goal. You probably want to increase sales, connect with your clients, provide better support, improve brand awareness, reach potential international clients. This list could go on and on. In essence, you want a fast website, with plenty of disk space with good local support. Here’s my recommendation for a good web hosting company.
Step 3. set clear goals
After reading the last paragraph you could have seen this step coming up. Well it’s true! You have to have clear goals! I am sure you know architects are serious when they are building a house. Take their approach! Setting clear goals matters in any project, and especially for getting your website online. So why not begin with the end in mind? That’s what Stephen Covey would advise in 7 habits of highly effective people. So why not become effective and apply this principle to creating your website.
Step 4. pick the right technology
Do you want to install WordPress, or a build a custom CMS (Content Management System)? What is your budget in this regard? Can you afford a WordPress theme or do you want a custom-tailored design for your CMS? Don’t worry, if you need help making a decision, don’t hesitate to leave a comment. Or maybe you want to go with a website builder and have somebody else worry about the web hosting?
Step 4. create a logo
We are no longer in the ’90s, and visual identities don’t cost a fortune. Furthermore, there are DIY tools that will look decent enough to get you off the ground or more! Over the past few decades, there were great steps in lowering the bar for everybody to start a business. Making a logo is one of them. You don’t have to postpone your online venture! Read a few articles, pick one of the dozens of logo creator tools, and off you go!
Step 6. get your website online
After you’ve completed the first steps you have to fill the website with content (text and images) and your website is ready! Don’t be fooled, now is not the time to rest. That is day one! Now you have to do search engine optimization, promote the website on social media and even advertise on search engines to get first website visitors. Another great way to keep communication channels open is to host a newsletter and reach out on a regular basis to your clients.
Step 7. install an SSL certificate
More and more SSL certificates are gaining importance. This is true due to several reasons. Websites are e-commerce oriented, with various forms and enhanced communication between the user and the website. This is also interesting to criminals, so it is important to protect ourselves by installing an SSL certificate. Google, in particular, understands and supports this behavior, so they have decided to update their algorithm and position website with HTTPS on a higher position. For a full list of benefits, check this post.
Step 8. setup website monitoring
After getting your website online, either with a website builder, a WordPress or some other method, we need to set up website monitoring. I know, I know, this one is a bit self-serving, but the cost really makes up for the advantages! Let’s face it, domain names and SSL certificates expire, we get blacklisted for spamming, our web hosting goes down, our website speed decreases… all this and more needs to be monitored and we need to take proper action as soon as possible!
I’ve been an online entrepreneur for more than a decade. Back in 2011, I sold my first small business. 500 Startups alumni. I love to read and write in every shape or form. Founder of WhoAPI and webmaster.ninja and website investor. I also blog on Duskic.com.